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Coachella 2012: SOLD OUT

Featuring The Black Keys, Radiohead & Death Grips

The Black Keys

The Black Keys

Courtesy Photo
  • The Black Keys
  • Real Estate
  • Frank Ocean
  • Bon Iver
  • Cat Power
  • Wild Flag
  • Death Grips
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Why would tens of thousands of people want to spend three days in one of the hottest parts of the country? One word: Coachella. Often regarded as this generation’s Woodstock, the Coachella Valley Music and Arts Festival has built a reputation over the last decade as the biggest and best music festival in the U.S., attracting over 200,000 attendees in the past. Held every April, the three-day festival brings together an eclectic mix of rock, indie, electronic and hip hop artists. 

In its’ first year (1999) Coachella took place over two days and brought in roughly 25,000 people to watch headliners Beck, The Chemical Brothers, Tool, Morrissey and Rage Against the Machine. Since then the festival has expanded in every sense of the word, with more acts and more attendees. It has established a solid reputation as an unparalleled collection of the biggest names in music and promising up-and-comers. Coachella has played host to superstars like Paul McCartney, Prince, Coldplay, Jay-Z, and Kanye West. Other notable acts have included everyone from 80s icons like The Cure and the Pixies, to indie darlings Mumford & Sons and Kings of Leon.

The festival continues to grow in scale and popularity. Last year tickets for Coachella 2011 sold out just a week after they went up for sale. In an effort to accommodate the enormous demand, Coachella organizers extended this year’s festival across two weekends; April 13-15 and April 20-22, each showcasing the same lineup. Advance tickets went on sale last June for just one week, with the option of an eight-month payment plan for the $285 passes. For concertgoers the gamble was not knowing the lineup before buying tickets, but that did nothing to deter the thousands who trust Coachella’s track record. 

The lineup for 2012 came out two weeks ago, and in the week leading up to final ticket sales, the Coachella website was largely nonfunctional, unable to handle the massive traffic flow. Thousands logged on the morning of Friday, January 13 for a chance to buy passes, with queue times lasting as long as 40 minutes. Setting a staggering new record, the remaining passes for the first weekend sold out in one hour, the second weekend followed closely behind. The hope for the two-weekend set up was to provide as many people as possible with the opportunity to attend and to prevent tickets from flying off the shelves as quickly as they did last year. It seems that Coachella is rapidly getting bigger than anyone anticipated.

Come April those lucky enough to score tickets will enjoy a weekend packed with over 125 acts. Rock ensembles dominate Friday and Saturday, with headliners The Black Keys and Radiohead. Electro and house music will be well represented across all three days, most notably by Swedish House Mafia, David Guetta, and La Roux. Indie rockers, of course, abound all weekend, with performances by Arctic Monkeys, Bon Iver, and Andrew Bird to name a just a few. Sunday will close out with hip hop legends Dr. Dre and Snoop Dogg.